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TEN CRAVES IS OUR ONLINE SERIES THAT ROUNDS UP ALL THE BEST PRODUCT LAUNCHES AND MUST-KNOW FASHION HAPPENINGS WEEK IN, WEEK OUT.

HOLIDAY CLUB UNVEILS THIRD ISSUE: MANY TABS

If your version of a holiday includes a three-week intensive summer programme spent producing a magazine from start to finish with the help of 25 young creatives, look no further than Bisoye Babalola’s Holiday Club initiative! Launched in 2020 with an aim to empower and inspire those who lack the means to access the creative industry, Holiday Club is a free and open programme for all 16-25 year olds. Led by industry leaders, participants work together to create the next edition of Holiday Club’s annual magazine.

Entitled Many Tabs, the publication’s third issue hit shelves earlier this week. With interviews from Samuel Ross, Myles Igwe, Jawara, Strandz, Yoon Ahn and Savannah Keenan, the issue dives into the responsibilities and culture of working professionally as a creative. It explores what it means to find balance within the demands of working in the arts; unveiling the goings on of the tastemakers working in fashion and the arts today. Discover Many Tabs here. Freya Goodchild-Bridge

ERIC And Friends’ sexed-up office wear

Office wear by day, bedroom sleaze by night: Eric and Friends (EricAF for short) is the multidisciplinary label celebrating queer sexual liberation, one jockstrap at a time. Using deadstock materials to create long-lasting garments, the brand celebrated its second capsule collection launch this week, in collaboration with jewellery brand SweetLimeJuice. In true Eric AF fashion, the collaboration pays homage to genderless identities, with thorny chain necklaces and bodypieces framing the garments. The clothes give a new lease of life to working from home (think hastily putting on something smart before joining a work call), as button up shirts pair themselves with black jockstraps, trimmed with Eric’s logo. Tank tops are pierced with grommets and brushed grey sweaters sit on top of vinyl trousers that adorn two-way zips and have cigarettes in their pocket. It may only be Eric AF’s second collection, but it’s already gaining a boundary breaking name for itself. Discover the collection here. FGB

ADIDAS ORIGINALS GETS PEACHY KEEN 

Peachy Den, founded in 2019 by Isabella Weatherby has taken social media by storm. From its slimline Mimi cargos to its Peachy-fied rendition of The Devil Wears Prada in a campaign with Olivia Neil, the Peachy girls do virality well. Now, Adidas Originals is dropping a limited-edition collection in collaboration with London-based womenswear label, and it’s the blokecore wardrobe we didn’t know we needed.

Launching exclusively at a co-branded space within the Adidas flagship today, Adidas Originals x Peachy Den serves up 20 reworked Originals pieces creating using a mix of pre-loved garments provided by Adidas and ’90s era vintage sourced by the Peachy Den team. Customised by Inez Valentine, there are 100 pairs of Japan H and Taekwondo trainers up for grabs, which can be paired with polo shirts, off-the-shoulder bardots or ruched vests. In the accompanying Y2K-inspired campaign, shot by Joe Cruz, models pose in front of oversaturated, neon backdrops with their trusty water bottles and footballs, as if caught post-football practice. Score! FGB

MARC JACOBS Is off to see the wizard

If bluebirds fly beyond the rainbow, why, oh why, can’t Marc Jacobs too? Partnering with Warner Bros. to celebrate The Wizard of Oz’s 85th anniversary, Jacobs (we hear he is a wizziful wiz) is bringing the yellow brick road not just to shop windows, but to a magical new collection inspired by the legendary film.

Featuring the Marc Jacobs’ Tote, Snapshot and Sack Bags, each printed with a different Oz-themed image such as The Wicked Witch of the West, Glinda the Good Witch and Dorothy’s ruby red slippers, it’s a truly wondrous offering. Every bit of arm candy comes trimmed with blue gingham, calling to mind the protagonist’s prairie-like frock. But wait, what would a Wizard of Oz themed collection be without a pair of ruby slippers? Marc Jacobs has also bedazzled its Kiki Mary Jane heels in glistening red rhinestones, and added a thin strap to tie the chunky platform heels together. Out now, the collection is available for purchase at select Marc Jacobs boutiques across London, America, Japan, Hong Kong and Paris. Shop here. FGB

ICEBERG Celebrates 50 years with retrospective tome

Congratulations are in order over at Iceberg. Founded in 1974 by Silvano Gerani and Giuliana Marchini, the brand is celebrating half a century in the biz this year and its doing it with the release of a brand new book. Enter: Iceberg 1974-2024 Rewind-Fast Forward, a chronological narration of the Italian sportswear label’s ready-to-wear fashions and rich, subcultural history.

Designed to resemble a scrapbook with ripped out excerpts, the book is organised by decade, highlighting the string of designers who have created for the house, from Kim Jones and Marc Jacobs to Anna Sui. It’s an enthralling journey through not only the brands’ unique history as an early streetwear label, but its relationship with wider culture. Edited by Angelo Flaccavento and designed by Luca Stoppini, the volume dives into the occupancies of Jean Charles de Castelbajac and James Long – the two longest-serving creative directors of Iceberg – and reflects on advertising campaigns by big industry hitters like Steven Meisel, Patrick Demarchelier and David Lachapellle. Purchase your copy here. 

Goomheo Does The Twist

Embedded within a backdrop of dirt bikes, empty beer bottles and discarded furnishings lies South Korean designer Goomheo’s SS25 campaign, shot by Thue Norgaard and styled by Gerry O’Kane. The London-based designer, who debuted with Fashion East in 2020 after graduating from Central Saint Martins’ MA, triumphs in her sensuous and boundary pushing take on masculinity; marrying subversive menswear with structural silhouettes.

Heo’s SS25 collection, dubbed Twist, embarks on an exploration of masculinity within liminal spaces like urban parks and grimy, metropolitan back alleys. In an oversaturated palette of ultramarine indigo and yellow ochre, denim takes form as pleated midi-skirts, jackets with exposed zipper and twisted jorts. Knotted details arrive on shoulders, chests and calves, as well as metallic crop tops, basketball-style V-necks and tie-dyed button-up shirts as models pose on tattered mattresses in and amongst wild weeds. Shop here. FGB

Photography by Thue Norgaard and Gerry O’Kane

Dover Street Market’s Valentino Takeover

Since he was appointed creative director of Valentino back in March, Alessandro Michele has stamped his playful, maximalist take onto its glamorous design language. Now, the bearded colossus is showcasing his first designs for the house in the windows of Dover Street Market’s concept stores. From today, Michele’s exuberant vision for the Valentino Avant Les Debuts spring 2025 collection will debut within the retailer with a series of vibrant pop-ups and installations spanning London, Tokyo Ginza, New York, Singapore, Los Angeles and Paris. Following along from these pop-ups, the partnership will see a permanent Valentino space open at Dover Street Market London starting in November. From 2025, permanent spaces will also open within DSM’s international stores. FGB

Asics’ New Neocurve trainer

Ever heard the saying one man’s trash is another man’s treasure? Well, Asics took this and ran with it when the brand dove into its own scrap materials to find the ingredients for its new Neocurve trainer. In an effort to tackle the increasing environmental challenges looming over the fashion industry, Asics is championing circular design, crafting the Neocurve from a blend of unwanted, unused, deadstock and defective shoes. Launching October 31, the Neocurve boasts a padded collar and thick rubber sole, available in both grey and black and with the signature ASICS cross pattern adorned on the side. Shop hereFGB

The BFC Foundation Award Nominees

December 2 is fast approaching, bringing with it a night of high fashion, glamour, and unapologetically bold style. This can only mean one thing: The Fashion Awards 2024, presented by Pandora at the iconic Royal Albert Hall, are almost here. With votes from 1,000 leading industry members, the British Fashion Council has proudly announced its highly anticipated nominees for the BFC Foundation Award. The BFC Foundation promotes the future success and growth of the British fashion industry by supporting education, offering grants, and providing business mentoring. Through these programmes, the charity elevates British creative talent and highlights emerging artists. The BFC Foundation Award celebrates the current cohort of designers receiving support through one of the Foundation’s core initiatives: BFC NEWGEN, BFC/Vogue Designer Fashion Fund, BFC/GQ Designer Fashion Fund and the BFC Fashion Trust. Maria Sarabi

The BFC Foundation Award Nominees are:

Aaron Esh – current BFC Newgen recipient

Bianca Saunders – awarded BFC/GQ Designer Fashion Fund in 2024

Chopova Lowena – awarded the BFC/Vogue Designer Fashion Fund in 2024

Labrum London – current BFC Fashion Trust recipient

Tolu Coker – current BFC Newgen recipient

Belle wears jumper and skirt by CHOPOVA LOWENA, shoes by CHRISTIAN LOUBOUTIN. Photography by Clark Franklyn. Taken from Issue 73 of 10 Magazine – RISING, RENEW, RENAISSANCE – out NOW. 

in HTML format, including tags, to make it appealing and easy to read for Japanese-speaking readers aged 20 to 40 interested in fashion. Organize the content with appropriate headings and subheadings (h1, h2, h3, h4, h5, h6), translating all text, including headings, into Japanese. Retain any existing tags from

TEN CRAVES IS OUR ONLINE SERIES THAT ROUNDS UP ALL THE BEST PRODUCT LAUNCHES AND MUST-KNOW FASHION HAPPENINGS WEEK IN, WEEK OUT.

HOLIDAY CLUB UNVEILS THIRD ISSUE: MANY TABS

If your version of a holiday includes a three-week intensive summer programme spent producing a magazine from start to finish with the help of 25 young creatives, look no further than Bisoye Babalola’s Holiday Club initiative! Launched in 2020 with an aim to empower and inspire those who lack the means to access the creative industry, Holiday Club is a free and open programme for all 16-25 year olds. Led by industry leaders, participants work together to create the next edition of Holiday Club’s annual magazine.

Entitled Many Tabs, the publication’s third issue hit shelves earlier this week. With interviews from Samuel Ross, Myles Igwe, Jawara, Strandz, Yoon Ahn and Savannah Keenan, the issue dives into the responsibilities and culture of working professionally as a creative. It explores what it means to find balance within the demands of working in the arts; unveiling the goings on of the tastemakers working in fashion and the arts today. Discover Many Tabs here. Freya Goodchild-Bridge

ERIC And Friends’ sexed-up office wear

Office wear by day, bedroom sleaze by night: Eric and Friends (EricAF for short) is the multidisciplinary label celebrating queer sexual liberation, one jockstrap at a time. Using deadstock materials to create long-lasting garments, the brand celebrated its second capsule collection launch this week, in collaboration with jewellery brand SweetLimeJuice. In true Eric AF fashion, the collaboration pays homage to genderless identities, with thorny chain necklaces and bodypieces framing the garments. The clothes give a new lease of life to working from home (think hastily putting on something smart before joining a work call), as button up shirts pair themselves with black jockstraps, trimmed with Eric’s logo. Tank tops are pierced with grommets and brushed grey sweaters sit on top of vinyl trousers that adorn two-way zips and have cigarettes in their pocket. It may only be Eric AF’s second collection, but it’s already gaining a boundary breaking name for itself. Discover the collection here. FGB

ADIDAS ORIGINALS GETS PEACHY KEEN 

Peachy Den, founded in 2019 by Isabella Weatherby has taken social media by storm. From its slimline Mimi cargos to its Peachy-fied rendition of The Devil Wears Prada in a campaign with Olivia Neil, the Peachy girls do virality well. Now, Adidas Originals is dropping a limited-edition collection in collaboration with London-based womenswear label, and it’s the blokecore wardrobe we didn’t know we needed.

Launching exclusively at a co-branded space within the Adidas flagship today, Adidas Originals x Peachy Den serves up 20 reworked Originals pieces creating using a mix of pre-loved garments provided by Adidas and ’90s era vintage sourced by the Peachy Den team. Customised by Inez Valentine, there are 100 pairs of Japan H and Taekwondo trainers up for grabs, which can be paired with polo shirts, off-the-shoulder bardots or ruched vests. In the accompanying Y2K-inspired campaign, shot by Joe Cruz, models pose in front of oversaturated, neon backdrops with their trusty water bottles and footballs, as if caught post-football practice. Score! FGB

MARC JACOBS Is off to see the wizard

If bluebirds fly beyond the rainbow, why, oh why, can’t Marc Jacobs too? Partnering with Warner Bros. to celebrate The Wizard of Oz’s 85th anniversary, Jacobs (we hear he is a wizziful wiz) is bringing the yellow brick road not just to shop windows, but to a magical new collection inspired by the legendary film.

Featuring the Marc Jacobs’ Tote, Snapshot and Sack Bags, each printed with a different Oz-themed image such as The Wicked Witch of the West, Glinda the Good Witch and Dorothy’s ruby red slippers, it’s a truly wondrous offering. Every bit of arm candy comes trimmed with blue gingham, calling to mind the protagonist’s prairie-like frock. But wait, what would a Wizard of Oz themed collection be without a pair of ruby slippers? Marc Jacobs has also bedazzled its Kiki Mary Jane heels in glistening red rhinestones, and added a thin strap to tie the chunky platform heels together. Out now, the collection is available for purchase at select Marc Jacobs boutiques across London, America, Japan, Hong Kong and Paris. Shop here. FGB

ICEBERG Celebrates 50 years with retrospective tome

Congratulations are in order over at Iceberg. Founded in 1974 by Silvano Gerani and Giuliana Marchini, the brand is celebrating half a century in the biz this year and its doing it with the release of a brand new book. Enter: Iceberg 1974-2024 Rewind-Fast Forward, a chronological narration of the Italian sportswear label’s ready-to-wear fashions and rich, subcultural history.

Designed to resemble a scrapbook with ripped out excerpts, the book is organised by decade, highlighting the string of designers who have created for the house, from Kim Jones and Marc Jacobs to Anna Sui. It’s an enthralling journey through not only the brands’ unique history as an early streetwear label, but its relationship with wider culture. Edited by Angelo Flaccavento and designed by Luca Stoppini, the volume dives into the occupancies of Jean Charles de Castelbajac and James Long – the two longest-serving creative directors of Iceberg – and reflects on advertising campaigns by big industry hitters like Steven Meisel, Patrick Demarchelier and David Lachapellle. Purchase your copy here. 

Goomheo Does The Twist

Embedded within a backdrop of dirt bikes, empty beer bottles and discarded furnishings lies South Korean designer Goomheo’s SS25 campaign, shot by Thue Norgaard and styled by Gerry O’Kane. The London-based designer, who debuted with Fashion East in 2020 after graduating from Central Saint Martins’ MA, triumphs in her sensuous and boundary pushing take on masculinity; marrying subversive menswear with structural silhouettes.

Heo’s SS25 collection, dubbed Twist, embarks on an exploration of masculinity within liminal spaces like urban parks and grimy, metropolitan back alleys. In an oversaturated palette of ultramarine indigo and yellow ochre, denim takes form as pleated midi-skirts, jackets with exposed zipper and twisted jorts. Knotted details arrive on shoulders, chests and calves, as well as metallic crop tops, basketball-style V-necks and tie-dyed button-up shirts as models pose on tattered mattresses in and amongst wild weeds. Shop here. FGB

Photography by Thue Norgaard and Gerry O’Kane

Dover Street Market’s Valentino Takeover

Since he was appointed creative director of Valentino back in March, Alessandro Michele has stamped his playful, maximalist take onto its glamorous design language. Now, the bearded colossus is showcasing his first designs for the house in the windows of Dover Street Market’s concept stores. From today, Michele’s exuberant vision for the Valentino Avant Les Debuts spring 2025 collection will debut within the retailer with a series of vibrant pop-ups and installations spanning London, Tokyo Ginza, New York, Singapore, Los Angeles and Paris. Following along from these pop-ups, the partnership will see a permanent Valentino space open at Dover Street Market London starting in November. From 2025, permanent spaces will also open within DSM’s international stores. FGB

Asics’ New Neocurve trainer

Ever heard the saying one man’s trash is another man’s treasure? Well, Asics took this and ran with it when the brand dove into its own scrap materials to find the ingredients for its new Neocurve trainer. In an effort to tackle the increasing environmental challenges looming over the fashion industry, Asics is championing circular design, crafting the Neocurve from a blend of unwanted, unused, deadstock and defective shoes. Launching October 31, the Neocurve boasts a padded collar and thick rubber sole, available in both grey and black and with the signature ASICS cross pattern adorned on the side. Shop hereFGB

The BFC Foundation Award Nominees

December 2 is fast approaching, bringing with it a night of high fashion, glamour, and unapologetically bold style. This can only mean one thing: The Fashion Awards 2024, presented by Pandora at the iconic Royal Albert Hall, are almost here. With votes from 1,000 leading industry members, the British Fashion Council has proudly announced its highly anticipated nominees for the BFC Foundation Award. The BFC Foundation promotes the future success and growth of the British fashion industry by supporting education, offering grants, and providing business mentoring. Through these programmes, the charity elevates British creative talent and highlights emerging artists. The BFC Foundation Award celebrates the current cohort of designers receiving support through one of the Foundation’s core initiatives: BFC NEWGEN, BFC/Vogue Designer Fashion Fund, BFC/GQ Designer Fashion Fund and the BFC Fashion Trust. Maria Sarabi

The BFC Foundation Award Nominees are:

Aaron Esh – current BFC Newgen recipient

Bianca Saunders – awarded BFC/GQ Designer Fashion Fund in 2024

Chopova Lowena – awarded the BFC/Vogue Designer Fashion Fund in 2024

Labrum London – current BFC Fashion Trust recipient

Tolu Coker – current BFC Newgen recipient

Belle wears jumper and skirt by CHOPOVA LOWENA, shoes by CHRISTIAN LOUBOUTIN. Photography by Clark Franklyn. Taken from Issue 73 of 10 Magazine – RISING, RENEW, RENAISSANCE – out NOW. 

and integrate them seamlessly into the new content without adding new tags. Ensure the new content is fashion-related, written entirely in Japanese, and approximately 1500 words. Conclude with a “結論” section and a well-formatted “よくある質問” section. Avoid including an introduction or a note explaining the process.

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